PUMA x Jenny's Ice Cream held a launch event for PUMA PALERMO, the hugely popular 80s-era shoe, in adorable colors. It ran March 16-21, 11 AM-9 PM. The event featured a special ice cream flavor made in collaboration with Jenny's Ice Cream — just check in with a photo to get free ice cream.
Went for the event and the free ice cream, but couldn't resist how cute the PUMA PALERMO shoes were — bought a pair, and headed up to the customization zone to make them uniquely ours.
